Friday, July 24, 2009

Rodney Dangerfield of Real Estate Industry

WARNING: I GET SOMEWHAT PASSIONATE ABOUT THIS!
Remember the "no respect" guy, Rodney Dangerfield?
I've said for years that this is a fitting definition of the title industry.
We are the watch dogs of the American dream. We search, correct and insure the title to your real estate property. Most often, we are the escrow or closing agent who puts it all together following the written instructions on the contract and from the lender. We prepare the papers necessary and meet with you for signing. When all conditions are met, we literally transfer title from seller to buyer and record all mortgage documents. On your behalf, we make the required pay-offs,taxes and any other invoices submitted for items to be paid out of escrow.
The buyer gets the property and the seller gets the money, and we insure the Title! Usually everyone is happy.
We have an awesome responsibility and love what we do except we feel a little sad because very few consumers out there understand and respect how vital our role is in their transaction.
Did you know the consumer has the right to choose the title company they want, to fulfill that role?
Not the Lender. Not the real estate agent. YOU! You have the right to choose your own "disinterested third party" closing agent. Buyers and sellers agree on who will do title and escrow and that's who does it.
Period!
In the consumer's best interest, I wish agents, brokers and lenders would get out of the title business and stick to what they do best!
In many cases, the affiliate co-owned title agency has higher fees than an independent title agent(Gateway Title)because they are sharing the profit with the real estate broker or lender.
How is that better for the buyers and sellers?
A little RESPECT Please, for your own title agent and the protection they provide for your American Dream!
You do have a choice.

No comments:

Post a Comment